Crowd-sourced road safety campaign a sign of the times

Road safety messages developed by hundreds of RACQ community members would soon be displayed on road signs throughout Queensland, following a crowd-sourcing project by the State’s peak motoring body.

RACQ called on the help of its Facebook audience to put forward ideas for slogans which could be used on variable message boards to improve the safety of motorists across the State.

RACQ’s Principal Traffic and Safety Engineer Gregory Miszkowycz said the messages, now approved by Department of Transport and Main Roads, were an example of members having a real voice on road safety.

“It’s powerful to know the road safety messages have been developed by motorists themselves,” Mr Miszkowycz said.

“Whether you’re travelling over short or long distances, these road signs are a great way of reminding motorists of the basics.

“We want Queensland roads to be as safe as possible and we’re really pleased members engaged with us so strongly.”

The five new road safety messages are:

  • Be patient or be an inpatient
  • Changing lanes? Remember to shoulder check
  • If this traffic was your family would you speed?
  • Move over for tow truck drivers – they have families too
  • Wipers on? Lights on!