New RAM is a heavy metal unit
‘Aggressive’ Warlock pickup ready to make some noise.
Heavy metal tragics may prefer to not remember ’80s German rock band Warlock, who terrorised stages and damaged plenty of eardrums during their heyday.
The band hasn’t been heard of since breaking up in 1989, but the mystical name lives on in the automotive realm in the form of a new version of the locally re-engineered RAM pickup.
The full-sized RAM has been one of the surprising success stories of what has been a fairly dismal year so far for new vehicle sales, notching up 1727 units to the end of June, representing a 55% increase on its 2019 sales.
This latest Crew Cab-based and V8 Hemi-powered 1500 Warlock swells the RAM 1500 model range to five variants and is being touted by the distributor as a seriously tough ute (or pickup), for those who prefer their motoring laced with “extra menace”.
The Warlock won’t burst your eardrums like its rock and roll namesake, but it may cast a spell on you with its aggressive exterior styling, special RamBox cargo management system, leather-trimmed upholstery, and a factory-fit suspension lift.
“The new Warlock is the start of a product offensive that allows us to broaden our audience appeal and continue to grow the official RAM Trucks Australia brand Down Under,” said Jeff Barber, National Manager, RAM Trucks Australia.
Headlining the exterior styling changes over the standard RAM 1500 are a new front grille with sports bonnet, black powder-coated front and rear bumpers and wheel arch flares, 20-inch semi-gloss black alloys, black-smoked headlamps, accent badging and Warlock decals.
A 1.0-inch suspension lift gives the Warlock greater wheel articulation and ground clearance over its stablemates, which together with the standard dual range 4x4 system enhances the big ute’s already impressive off-road ability.
Built into the side rails of the Warlock’s tub is a RamBox cargo management system, which features lockable storage units with lighting and drainage that can be used for tools or recreational purposes like keeping drinks cool.
The cabin features leather-trimmed upholstery, dual-zone climate control, satellite navigation, and an 8.4-inch touchscreen with Apple CarPlay and Android Auto connectivity.
Under that distinctive bonnet is the RAM 1500’s standard 5.7-litre Hemi V8, which produces a muscular 291kW and 556Nm. With its 820kg payload and standard trailer brake control system, the Warlock boasts a hefty 4.5-tonne maximum braked towing capacity.
Priced from $104,450 plus dealer delivery and on-road costs, the RAM 1500 Warlock comes with a comprehensive three-year/100,000km warranty with roadside assistance, and service access to more than 55 RAM Trucks dealers throughout Australia.
The Warlock, like the rest of the RAM range, is re-engineered from left to right-hand drive and with full Australian Design Rule certification at a dedicated 25,000sqm facility in south-east Melbourne.
RAM Trucks Australia (RTA) claims to be the world’s only factory-authorised RHD manufacturer of RAM Trucks, with each nameplate undergoing a thorough re-engineering process that includes more than 400 locally sourced or re-manufactured parts.
Since its first vehicle rolled off the line in December 2015, RTA has grown to be one of Australia's largest automotive manufacturing operations and is a major source of employment in automotive engineering, design and production for both RAM Trucks Australia and New Zealand.
In 2019, the facility turned out some 3300 RAMs and to date some 6000 re-engineered RAMs have been delivered to Australian customers.
“Our unique position as the only factory-endorsed manufacturer of right-hand drive RAM Trucks in the world ensures we have direct factory access to new product,” Mr Barber said.
“With the all-new 1500 Limited on the horizon to sit alongside and complement the current model mix, the future is very bright for RAM Trucks Australia.
“No-one can match our factory-backed, OEM-quality product, value and dealer network.”